Written by Cherise Ho

“All the big words – virtue, justice, truth – are dwarfed by the greatness of kindness.” – Stephen Fry

Leon (Instagram: https://www.instagram.com/leonqrtz) is Mister Nusantara Malaysia 2025 and now, the Face of Alluora 2025. Hailing from Sabah, Malaysia, Leon is stepping into the international spotlight with a clear mission—to inspire confidence by embracing your uniqueness.

“You know what? I am uniquely me. And I am proud of who I am.”

Becoming a Face of Alluora

When Leon found out he was chosen as a Face of Alluora 2025, he was genuinely surprised.

“There were so many good-looking and dedicated individuals aiming for this title. I felt honoured and humbled. With this title, I want to send the message that no one is perfect, and that’s okay. We’re all unique in our way. Don’t compare your flaws to someone else’s strengths.”

His Alluora Holy Grail Products

Leon’s skincare journey has been built on the basics: cleansing, moisturising, and sun protection. His go-to Alluora favourites are:

• Balance Cleanser – gentle enough for dry skin, effective enough for daily use
• Dewy Moisturiser – lightweight, gel-like texture that absorbs fast
• Dew & Glow Sunscreen – his ride-or-die product for daily sun protection

Why He Joined Mr. Nusantara 2025

Growing up, Leon was his critic, especially when it came to appearance.

“I’ve always compared myself to others. It was only recently that I began the journey of self-acceptance. Joining the pageant was my way of stepping out of that mindset. It’s me telling myself: ‘You are enough.'”

His Lowest Point—and the Support That Pulled Him Through

“Waiting for the deep interview was nerve-wracking. I was overthinking every possible scenario. But my Malaysian brothers were right there with me, calming me down. Their support meant the world.”

What He Learned From the Experience

“I didn’t expect this competition to change me so deeply. I opened up to people I barely knew, and they responded with kindness and support. No drama, no rivalry—just pure friendships. It taught me that vulnerability can lead to the strongest connections.”

His #1 Skincare Rule

“Always carry sunscreen. You never know when you’ll be caught under the blazing 1 PM sun. Trust me, you’ll thank yourself later.”

Writer’s Note

Written by Cherise Ho, an Editor at Alluora. This is her first experience contributing to a brand campaign—one that reminded her of the strength in authentic storytelling and showing up for yourself, no matter where you are in your journey.

Connect with Cherise here:
LinkedIn: https://www.linkedin.com/in/hohuiencherise/
Instagram: https://www.instagram.com/eatingriceee/