In the CNA938 Rewind episode titled “Making Skincare & Healthcare Their Business,” Genecia Alluora, co-founder of Alluora, discusses her journey in establishing a multi-award-winning skincare brand. She shares her vision of blending high-quality skincare with a focus on customer well-being.

Alluora’s approach revolves around creating products that deliver real, visible results while maintaining a commitment to skin health. Genecia emphasises how Alluora has garnered recognition for its formulation and effectiveness, and she offers valuable insights into the importance of understanding the skincare market and delivering products that resonate with consumers.

The episode also delves into the growing trend of livestreaming as an effective tool for promoting skincare brands, and Genecia shares her experiences on how Alluora leverages this medium to connect directly with their audience.