In May 2024, award-winning Singaporean skincare brand Alluora made a bold move into the Malaysian market, marking a significant milestone in its regional expansion. Known for its luxurious yet accessible skincare products, Alluora combines French and Korean formulations with natural active ingredients to deliver results-driven solutions for modern consumers.

The brand’s debut in Malaysia introduces its bestselling products like the Daily Glow Cleanser, Exfoliate, Dew and Glow Sunscreen, Mist, and Boost Serum — all of which have earned top accolades such as the Daily Vanity Beauty Award 2024. Alluora also made headlines with a Singapore Book of Records feat for the most people applying mist toner, further reinforcing its innovative and community-first approach.

Our Co-founder, Genecia Alluora, emphasised the brand’s mission to empower individuals through effective skincare without compromising on luxury. “We want everyone to experience the power of great skincare,” she shared, adding that Alluora’s pricing makes luxury formulations accessible to a broader audience.

The expansion into Malaysia not only strengthens Alluora’s regional footprint but also signals a growing demand for inclusive, high-performance skincare across Southeast Asia.