Written by Cherise Ho

“Limits are for others, I prefer breaking rules and creating new possibilities.”

Meet Tan Jun Jie (Instagram: https://www.instagram.com/joe_jie_00?igsh=dGpxMmU1eWZsZTN2 ), known to many as Joe, isn’t just a 25-year-old interior designer with a love for singing, he’s a man who’s not afraid to fail, rebuild and rise again. From launching a clothing brand at 18 to starting a bakery factory at 23, Joe has taken bold steps most wouldn’t dare. Now, as the Face of Alluora 2025 and Mister Global Malaysia 2025, he’s embracing a new chapter rooted in self-care and confidence, and starting over with purpose.

Becoming a Face of Alluora

“I was truly surprised and honoured”, Joe shares. “This title isn’t just recognition, it’s a responsibility.”

For Joe Alluora, it’s not about perfection; it’s about caring for yourself every day, even when life doesn’t go as planned. With this platform, he hopes to inspire others to step up, believe in themselves and see skincare as a form of self-respect.

Joe’s Alluora Essential Routine

• Dew & Glow Sunscreen for daily protection and a natural glow
• Balance Cleanser is his go-to to refresh oily skin
• Dewy Moisturiser keeps his skin hydrated all day long

His Must-Have Product

“If I could only keep one, it’s the Dew & Glow Sunscreen”, he says. “It’s light non non-sticky, and gives me a glow while protecting my skin.”

Why He Joined Mr Nusantara 2025

Joe’s journey to the stage was deeply personal.

“I’ve always wanted to challenge myself”, he explains. “This wasn’t just about looks, it was about confidence, culture and stepping out of my comfort zone.”

Overcoming the Low Points

Balancing pageant prep and work took a toll on Joe.

“There were moments I wanted to give up”, he recalls. “But a friend reminded me, ‘ You’ve come this far.’ That kept me going.”

By learning to rest, reset and stay consistent, Joe emerged more resilient than ever.

What the Pageant Taught Him

Joe entered the competition unsure but came out transformed.

“I used to be shy”, he says. “Now I speak with more confidence, face challenges with courage and know the power of teamwork.”

His Top Skincare Tip

“Never skip sunscreen”, he advises. “It’s the foundation of youthful skin and my non-negotiable habit.”

Writer’s Note

Written by Cherise Ho, Editor at Alluora. This is her first experience contributing to a brand campaign that reminded her of the strength in authentic storytelling and showing up for yourself, no matter where you are in your journey.

Connect with Cherise here:
LinkedIn: https://www.linkedin.com/in/hohuiencherise/
Instagram: https://www.instagram.com/eatingriceee/